adidas Originals: Superstar Experience NYC

Superstar is not what you think it is. It has transcended generations and has become an icon in sports, culture, music and life. adidas Originals opens the doors to the Superstar Experience, an exhibition to celebrate all that this legendary silhouette was, is and is to come.

138 Wooster St. NYC | The Superstar Experience will be open thru NBA All-Star Weekend. Special events will be announced on Twitter and Instagram @adidasOriginals.

When the Superstar shoe was first launched by adidas back in 1969, the word ‘Superstar’ was unambiguous. Today, the word has been corrupted to the point of confusion. This year adidas Originals sets out to question what it means to be a superstar, beginning with this film featuring Pharrell Williams, David Beckham, Rita Ora and Damian Lillard.