Here’s footage from the release party of Nike’s DJ Premier Air Force 1/DJ AM Dunk pack. Premier was on deck spinning, and the likes of DJ Clark Kent aka The King Of Sneakers and Ed Lover showed up as well.
Continue reading to watch Jesse Leyva, Nike’s global design director, talk about the process of coming up with these shoes.
Related posts:
- Nike Sportswear Air Force 1 Borough Pack
- ?uestlove x Nike Sportswear Launch Event
- Video: M.O.P.’s album release party (NYC)
- Jay-Z x Nike “All Black Everything” Air Force 1
- DJ Premier’s Live From HQ Podcast (26.2.2010.)






MY DJ PREMIER PAIR IS IN THE MAIL
[...] Preemo was on the road last weekend promoting his new shoe, DJ Eclipse came through on Sirius Radio and took over Live From HeadQCourterz. Hit continue [...]