Kendrick Lamar presents part one of the multi-part music video for Sing About Me from his critically-acclaimed album good kid, m.A.A.d. city. Featuring designer and artist Eddie Peake, the Darren Romanelli-directed video begins with a short message:
When the lights shut off, an artist’s dream is that their work will stand the test of time. The ones that influence our culture are the ones we most remember. Here, two powerful creative forces come together to elevate the status quo and lay ground to their legacy. This is their poetry. Sing about them. This is part one.
Part two of the music video is expected to arrive sometime in January.